This year, the biggest upgrades of the iPhone 16 Pro series are not really attractive to ordinary users. Therefore, many people are likely to choose to buy iPhone 16.
The only distinguishing feature between the iPhone 16 Pro and the standard iPhone 16 is the ProMotion display with a 120Hz refresh rate. Other than that, the iPhone 16 Pro's other upgrades are primarily aimed at content creators and professionals.
Over the years, the lack of differentiation between the iPhone Pro models and the regular versions has disappointed many users. Therefore, Apple has decided to change its strategy, introducing professional features such as LOG video to the new iPhone Pro line, helping to better meet the needs of content creators.
Is the iPhone 16 Pro an upgrade specifically for professional users?
New pro features on the iPhone 16 Pro include: 4K video recording at 120fps, designed specifically for content creators, including YouTubers.
Illustration photo.
Additionally, Apple has upgraded the Audio Mix feature on the iPhone 16 Pro. The new iPhone Pro is equipped with four microphones, allowing musicians and music creators to record high-quality audio without using external microphones.
Moreover, the iPhone 16 Pro also has special software developed by Apple in the Voice Memos and Photos applications, allowing easy mixing of sounds and music.
In other words, this feature can help iPhone users play guitar on beatbox background, record two different tracks and layer them on top of each other with just one phone.
What do iFans really need?
Although the iPhone 16 Pro has many outstanding improvements, these features are not useful for the general user group. The audio mixing features of this iPhone Pro are only suitable for TikTok users because they bring impressive content creation experiences.
Illustration photo.
In addition, the new Camera button on the iPhone 16 is also a notable hardware upgrade for photography enthusiasts with many options such as zoom, exposure and focus. These features will certainly be more useful for amateur photography enthusiasts.
In other words, the iPhone 16 Pro will be more suitable for professional creators.
Is Apple's iPhone Pro strategy on track?
Is Apple choosing the right strategy to sell the most iPhone Pro? In fact, users will spend money to buy the highest-end iPhone 16 Pro Max to create content instead of buying iPhone 16 Pro.
Illustration photo.
If you don’t need 4K video at 120fps, you’ll want the iPhone 16. Not only is it more affordable, it comes in a variety of colors and performs just as well as the iPhone 16 Pro. In fact, the new iPhone 16 is the upgrade for the average user this year.
Currently, the iPhone 16 is priced from 22.19 million VND (for the 128GB version). Meanwhile, the iPhone 16 Pro has a fairly high starting price, from 28.99 million VND (128GB version).