Samsung's new foldable smartphone advertising campaign has once again caused a stir in the user community.
Samsung 's latest promotional video .
Samsung often creates bold advertising campaigns that challenge the status quo, especially when it comes to its “rivals.” Its latest commercial is no exception.
For longtime users, the game “Simon Says” is probably legendary. Now, Samsung is using the childhood classic to inspire conformity in a clever new campaign.
The campaign creatively contrasts a city full of “Simons” (representing those who follow the crowd) with individuals who dare to be different.
The video features the Galaxy Z Fold 5 and the foldable Galaxy Z Flip 5.
Image in promotional video.
Image in promotional video.
This isn't the first time Samsung has used this style of advertising campaign.
Many of its ads are specifically designed to exaggerate and mock the behavior of a particular fan base.
What these campaigns have in common is a focus on innovation and challenging expectations.
Samsung says it wants you to consider a different kind of mobile experience, one that goes beyond the ordinary — and it’s the company that can deliver it.
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This new campaign is a refreshing reminder that it's okay to stand out and be yourself, even in a world that often pushes us to fit in.
Illustration photo.
Illustration photo.
For tech-savvy people, the important thing is that they like the technology they choose to use. Technology makes our lives easier, helps us work more efficiently, enhances our lifestyle. Everything else is irrelevant.
This information surprised many users, because the Galaxy S FE line is usually equipped with the latest chip, even if it is a reduced version. Using an "old" chip on the Galaxy Z Flip FE could be a strategic move by Samsung to reduce product costs, helping foldable phones reach more users.
However, this also means that the Galaxy Z Flip FE will have to "sacrifice" some performance compared to higher-end versions. However, the Exynos 2400 is still a powerful chip, capable of meeting normal usage needs.
There is currently no information on which chipset the Galaxy Z Fold FE, the cheaper version of the Galaxy Z Fold, will use. Samsung may have different options for these two devices.
