Apple has announced a surprise change to the current MacBook Air M2 and M3: more storage but the same price.
Along with the significant increase in RAM in the base configuration of the iMac M4, Mac mini, and
MacBook Pro, Apple also announced that the 8GB RAM versions of the
MacBook Air M2 and M3 have been removed from the product line.
The MacBook Air with 8GB of RAM is gone from Apple.
The MacBook Air with 8GB of RAM is gone from Apple.
Starting today, both the MacBook Air M2 and MacBook Air M3 start at 16GB of RAM, but they still start at $999 for the M3, which previously cost
$1,199 for a MacBook Air M3 with 16GB of RAM.
While that may be a bummer for recent buyers, it’s great news for MacBook Air buyers heading into the holiday shopping season.
Apple was heavily criticized for selling the M3 MacBook Pro with just 8GB of RAM as a starting configuration last year.
Despite defending it at the time that 8GB of RAM was sufficient for most users, that decision was reversed after this week’s M4 product announcements.
However, most people don’t think Apple will make the same change with the M2 and M3 MacBook Airs.
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This is also a special time for the MacBook Air line itself.
Rumors have been rife that the MacBook Air will get an M4 upgrade early next year, possibly in February 2025.
That means Apple could easily wait a few more months and make the change when it makes more sense.
Third parties may sell MacBook Airs with 8GB of RAM at a cheaper price.
Third parties may sell MacBook Airs with 8GB of RAM at a cheaper price.
One reason for Apple’s move is to boost MacBook Air sales during the upcoming holiday shopping season.
The MacBook Air is Apple’s best-selling laptop, and if people are asked to wait until next year to buy one, it could hurt sales.
But that’s just a guess, Apple’s price cut is certainly Apple’s way of addressing user frustrations over the years.
It's also worth noting that while Apple no longer sells the MacBook Air with 8GB of RAM, t
hird-party retailers still sell them, and it's likely that prices will improve in the not-too-distant future.
